Volvo "soups" up three C30 concept cars for the 2006 SEMA show

Although Volvo's BMW 1 Series and Audi A3 contender first live appearance is scheduled for the upcoming Paris International Motor Show, the Swedes are already working on three modified versions of the all new C30. The modified C30's, built by Evolve, ipd and Heico Sportiv will be presented at this years Specialty Equipment Market Association (SEMA) show (from October 31 to November 3, 2006) in Las Vegas.

Click here to see Volvo's promotional video: 2007 Volvo C30

Press Release

EVOLVE : This year, EVOLVE is focusing its talents on the all-new Volvo C30. While details will be held for the unveiling at SEMA, it can be disclosed that it will have a strong emphasis on cutting edge design and motorsports technology. Stunning aesthetics will combine with staggering performance capabilities for the ultimate Volvo attention getter.

HEICO SPORTIV: HEICO's concept for this year's SEMA Show is a versatile, sporty interpretation of the C30. Built for the outdoor enthusiast, with European styling, handling, and power, but retaining solid functionality in the snow and rain. HEICO is pleased to be partnering with the leader in outdoor sport on this project, Burlington Vermont-based Burton Snowboards.

Active enthusiasts expect flexibility as well as performance, and the HEICO C30 features all-wheel drive, making it the perfect performer on the street and on the mountain. At home on the switchbacks or on the slopes, the HEICO C30 concept is part Paris-Dakar raider, part efficient weekend gear hauler, and part stylish, sporty performer.

ipd: ipd's recipe for this year's SEMA show takes an already potent 220 horsepower (European-spec engine) turbocharged powertrain and massages it to nearly 400 horsepower with software upgrades and a belt-driven supercharger. Next, throw in a leading-edge mobile electronics package conceived by Alpine and Apple with native i-Tunes technology. Blend with the curvaceous body on fully adjustable coil over suspension, sexy alloys and hot, sticky rubber. Sprinkle in a big brake package that makes stopping as fun as accelerating. Wrap it all in a wild Swedish flag themed paint and interior and you've got ipd's C30 SEMA Concept.